Markup Calculator
Selling price from a markup, with the margin it actually produces. A 100 percent markup is a 50 percent margin, so setting one while meaning the other loses the difference on every unit.
Also called: cost to selling price calculator, markup percentage.
₹100 from a cost of 70 at a 43% markup, which is a 30.07% margin on the same money. Enter a target margin to see the markup it requires. They are never the same number. A discount comes entirely out of profit, so a small one costs a large share of it.
How this is calculated
Markup multiplies the cost; margin divides into the price. Since the price exceeds the cost, the markup percentage is always the larger number, and the gap widens as they rise. Discounting is where this bites hardest: a ten percent discount off a price built on a thirty percent markup removes a third of the profit, and the page shows how many extra units that discount has to sell to break even.
markup is over cost and margin is over price, so a markup always exceeds the margin it produces- C
- Cost
- m
- Markup
Method and limits
What it assumes
- A single product with the cost given.
What it deliberately does not model
- Cost should be fully loaded; excluding freight and handling flatters the margin.
- A blended markup across a range hides that some lines lose money.
Formula version 1.0.0 · definition 1.0.0 · India · Report a problem with this calculator
Frequently asked questions
- Is a 50 percent markup a 50 percent margin?
- No, it is a 33 percent margin. Markup is over cost and margin is over price, so a markup always produces a smaller margin.
- How much does a discount cost me?
- Far more than the discount percentage, because it comes entirely out of profit. Ten percent off a thirty percent markup removes about a third of the profit on each sale.